ISP Delhi Bureau
Sajeev Sarathie is a Hindi poet, lyricist and a screenwriter. He published his first book ‘Ek Pal Ki Umr Lekar’ in 2011. He has penned songs for Hindi feature films Dam 999, Foreign Flames, Anya. His words beautified the music albums like Pahla Sir, Beat of Indian Youth and Rang Tera. All the titles may not have proven a rage but had definitely given an edge for Sarathie over his peers in Bollywood. He has to his credit lyrics writing for more than 100 singles.
Commercial writing assignments were plenty but he wanted to explore more and go beyond writing. Sajeev himself being wheelchair bound, his movement and interaction with the outer world was always limited. His job and home were his staple routine. He was actively helped by his wife Anu Sajeev to explore beyond writing and take up active interaction with his fans.
“I found that there was plenty of content but people were not interacting the way they should. There was a complete disconnect between creators and listeners. That is when we explored the medium of podcast and with the scope of two-way interaction with online radio,” says Sajeev Sarthie to ISP correspondent. He is today mentor and guide to multiple podcast circles and interaction platforms focussed on mutual learning among people.
I wanted to create platforms that can give an opportunity for people to come out and speak. My experience has been that although online, when you speak in a podcast, your voice makes a lot of sense to someone who is wanting it the most to listen on the other side. A simple smile or happiness of a listener is worth a thousand pat on my shoulder for my work, he adds.
With experience and multiple trials, Sajeev understood that for Indian families, the golden age of cinema of the 60s and 70s is a great talking point. He clubbed it with his contacts in the film industry and started narrating legends of the silver screen. It became an instant hit.
I was looking at topics and talking points that can keep the listener away from his worries and moments of displeasure which he or she comes across all through the day. Talking about art and cinema made it possible for me, says Sajeev.
He founded the channel ‘Hindi Yugm’ in 2007 and later launched his own Radio Playback India in 2012. With podcasting he was among the early artists to promote music creations through online collaboration and jamming.
Apart from creating his own shows, he has partnered with more than 200 creators till now for shows and is actively engaged in promoting many budding artists through his shows by introducing their talents to the audience.
Radio Playback India is fast becoming a podcast community which has its very strong presence on all audio platforms like Spotify, Gaana, Jio Saavn, Amazon Music, iTunes, Google Podcast etc. His channel is now the content partner with world’s first audio interactive community platform Mentza.
Great Sajeev ji…. Congratulations….you deserve all the accolades. – Arun Kr Kalra
It’s my pleasure to have known Sajeev ji for more than 12 years now. What a lovely human being apart from being a great talent!
He is a great leader, always moving ahead showing path to others
I know Sajeev for a very short time and even in this small interaction period, I have loved his talents, balanced nature, passion for what he likes to do, humility and leadership qualities. Very quickly he manages to take people (all talented people mind you) with him and make them feel at home with an objective. I have no idea of his personal struggles and demons and it is impossible for anyone who has never been in those shoes to understand the pain; but I can say even today despite all growth, India as a nation is atleast 10yrs away from being wheelchair friendly or even humanely empathetic to those levels. So anyone struggling and battling with these constraints, growing in stature in society and happy with himself, is a massive success story that even corporate designations can never surpass. My love to the Sarathie family for being that solid pillar of support through the toughest of times to Sajeev, and holding hands together, tightly, always. More strength, power and wishes to them.
You are a jack of all trades. No one can match the way you conduct interviews and bringing unknown faces to limelight. Basically we are attached to main media but you have made us proud by bringing so many faces to your show. It is not easy to do so. The way you have given space to many unsung heroes of different zones is commi. Hope to listen and read more in future. Our best wishes.
Sajeev is known to me for couple of decades. His interest in Poetry, singing n writing is fantastic. This man with physical disability never think abt his disability n never allows to believe his friends n well wishers from play back field and other fields abt his disability with strong mind presence n energetic activites. Congratulations my bro n keep going ahead. Congratulations Anu n Kristin for extending physical,moral n emotional support to him play such an enormous role of his life. My best wishes.
Sir, you are truly an inspiration! Hats off to your zeal and immense contribution to the Hindi repository. Sending my best wishes for all your fascinating adventures!
Sajeev sarathie !! It’s not just a name but an organization! I am glad to say that I know him since 2007 . He has been the driving source and motivator for all the members of Radioplayback India right from day 1 till today. It’s just his enthusiasm and will power that makes him ‘ The sarathie ‘ in this podcast world. I am sure a day will come He will be at cloud 9 along with his podcasters . All the best Sajeev !!
Great sanjeev keep it up the good work.You have a long way.wish you all the bet
Sajeev Bhai, feeling proud of you. All the best.
A leader, A Hero, A Family Man. Thanku Dad.
Our brother Sajeev, is an epitome for hardwork & perseverance”. Hat’s off to you. Surely god will guide you to scale new heights.
Great Sanjeev ji….
Many more to come….
Super and a captivating article …
Keep up the great work
सजीव सारथी जैसे बहुआयामी व्यक्तित्व का मीडिया की दुनिया में होना भविष्य की सार्थक दुनिया के निर्माण का संकेत है ।सजीव जी के विभिन्न क्रियाकलापों से साहित्य, संगीत और कला का क्षेत्र समृद्ध होगा इस बात में कोई संदेह नहीं । मुझे उम्मीद है कि विभिन्न आयु वर्ग के लोग , विशेष रूप से युवा वर्ग के लोग उनके रेडियो प्ले बैक इंडिया और अन्य प्लेटफॉर्म से जुड़कर अपनी प्रतिभा को परवान चढ़ता हुआ देखेंगे -शरद कोकास । भारत ।
So pleased to see you accomplishing great things.Heartfelt congratulations and best wishes for your future endeavors..
Congratulations Superb job keep it up…
Congratulations All the best…
Sajeev ji honoured to have known and associated with you. Appreciate your strength as a leader who knows how to connect with everyone and keep up good relationships. Keep shining, stay blessed.
Great !! I am elated to be a friend of yours. You have been really inspiring. God bless you with more love and happiness.
Bhai mera Rockstar!
Wow Sanjeev kudos..commendable achievement
Really inspiring work . Love to Anu for being there for you for being a strong connect . Respect to uncle and aunty for their nurture .